WordPress.com vs WordPress.org – Which to Choose for your Blog?

Are you going to start a website? Since the beginning there exists confusion on the difference between WordPress.com and WordPress.org. This confusion is common as the names are almost the same. Now comes the question of what is the difference between two and which one should anybody use for starting their first website.

WordPress.org is self-hosted WordPress and is an as open-source of WordPress software that can be downloaded by anyone who wants to use. You are required to have a domain name and Web hosting and then you will have full power on everything.

On the other hand, WordPress.com is one particular website as service executions develop on WordPress.org software. It helps in site hosting and controls everything but need some flexibility.

If you want to know the difference between WordPress.com and WordPress.org, then it is better to have a close look at each of the platform independently.

About WordPress.org

WordPress.org is one of the highly popular website platforms that are available 100% for anyone. You only require a domain name and WordPress hosting. This is the reason it is called as self-hosted WordPress.

Benefits of WordPress.org

• You can do anything with your website and customize it according to yourself.
• Available free, customized as well as paid plugins for your website.
• One can easily personalize the website as required using the best WordPress themes.
• You can make money from WordPress sites by posting your ads.
• For personalized analytic and tracking you can utilize a tool like Google Analytics.
• By using Self-hosted WordPress you can create an online store for selling digital products, payments, and shipment from our own website.
• You can also design membership websites and design a community on your website.

But it also comes with its own disadvantages.

Disadvantages of WordPress.org

• Like every website, you will require web hosting. This is the place where your files are stored. When your website will grow then your web hosting will also expand.
• You are held responsible for your updates and all backups.

If you want to create a website with WordPress.org then I have written a step by step guide for you:

• How to make backlinks on photo sharing webistes (seo guide)

If you want to make money from your website then here you can check the 12 different ways to make money from your WordPress website.

About Wordress.com

Wordress.com is another hosting service formed by the WordPress co-founder. If you are thinking about its benefits it is one of the best choices for hobby bloggers and those initiating a blog for their own family.

Benefits of WordPress.com

• It is free up to 3GB of space. After that, you have to change to a paid plan for getting more space.
• With this, you will not have to worry about backups and updates.

It has also the limitations that distinguish it from WordPress.org.

Disadvantages of WordPress.com

• The ads are placed on all free websites, therefore, your user will get to see ads and you will not be making money from it. Unlike WordPress.Org, you have no permission to sell ads on your website.
• You don’t have permission to upload plugins or themes If you are using free version then there are very fewer options for customization.
• You cannot add any tracking platform and it doesn’t provide any features of e-commerce.

Thus, now we will summarize the difference between WordPress.Org and WordPress.com.

There are large numbers of differences but they are vital.

WordPress.com vs WordPress.org Summary

• On WordPress.org you will receive the complete domain but in case of WordPress.com, you will get a subdomain.
• The number of limitations in WordPress.com is more than WordPress.org.
• You are the owner of the contents present on WordPress.org but not WordPress.com.

Expenses on both Platforms

In a debate about WordPress.com and WordPress.org, confusion arises as it is said there that designing a website is free. Cost depends on various aspects you choose.

With WordPress.org you can make as much website as you can that too free of cost. But there are little expenses like that of the aforementioned domain and the space for hosting. But with WordPress.com you cannot create as many websites as you want. After a certain amount, you are required to pay.

Website set up management in both Platforms

There is a huge difference in two platforms regarding website set up and its management including its maintenance. For making a website in WordPress.com the only thing you have to do is set up an account. All other things are done for you. You can create content by customizing your site. The technical part is also taken care of.

But on the other hand, creating a website with WordPress.org is little difficult. It involves downloading software, forming a database, upload of WordPress in your server and running the installation script.

Now Which one is better – WordPress.com or WordPress.org?

Well! it depends on your own requirement. If you are a blogger and have no intention of making money from your own website then you must go with WordPress.com and if you are a blogger and keeps an intention of making money from your own site, then you must select WordPress.org. It offers the freedom to develop your website according to your needs.

According to the opinions of some expert, WordPress.org is the better platform that is used by most of the bloggers, big-name business owners and also the small business owner.

It all depends on where your website is hosted and the amount of power you have on it. Based on this the difference between both arises. We can say that with WordPress.com you will remain in limit unless you pay money for using advanced features. Hosting is easy to start and many things are taken care of on things related to maintenance and site security.

On the other hand WordPress.org you have full power on each and every aspect. This way the potential of your website also increases. It’s up to you how to run and maintain the website.

Final Words

We can see that there is no specific answer to the query which is better among WordPress.com and WordPress.org and based on particular requirements we can decide which is better in that situation.

I recommend you to choose WordPress.org even if you don’t want to make money from your website. Because if you want to make money from your blog or want to customize your website at an advanced level then you need WordPress.org platform. So choose only WordPress.org platform to make your website.

On-Page SEO: Anatomy of a Perfectly Optimized Page (2020 Update)

On-Page SEO: Anatomy of a Perfectly Optimized Page (2020 Update)

When it comes to on-page SEO, I’m sure you’ve heard enough about meta tags and keyword density for one lifetime.

If you’re looking for some practical strategies that you can use on your site today, then you’ll love this infographic.

It’s a simple checklist that will bring in more search engine traffic from every piece of content that you publish:

Here’s my take on the on-page SEO insights from the infographic:

1. Use SEO-Friendly URLs

Google has stated that the first 3-5 words in a URL are given more weight. And our ranking factors study found that short URLs may have an edge in the search results.

So if you want SEO-friendly URLs, make them short and sweet.

And always include your target keyword in your URL.

In other words:

• Avoid ugly URLs:
  https://backlinko.com/p=123
• Or long URLs:
  https://backlinko.com/8/6/16/cat=SEO/pageid=890.html

2. Start Title With Keyword

Your title tag is the most important on-page SEO factor.

In general, the closer the keyword is to the beginning of the title tag, the more weight it has with search engines. Here’s an example from my big list of SEO tools.

3. Add Modifiers To Your Title

Using modifiers like “2019”, “best”, “guide”, “checklist”, “fast” and “review” can help you rank for long tail versions of your target keyword.

4. Wrap Your Blog Post Title in an H1 Tag

The H1 tag is your “headline tag”. Most CMS’s (like WordPress) automatically add the H1 tag to your blog post title. If that’s the case, you’re all set.

But some themes override this setting. Check your site’s code to make sure your title gets the H1 love it deserves.

Read Also: How to Get High Quality Backlinks for Free in 2020

5. Dazzle with Multimedia

Text can only take your content so far. Engaging images, videos and diagrams can reduce bounce rate and increase time on site: two critical user interaction ranking factors.

6. Wrap Subheadings in H2 Tags

Include your target keyword in at least once subheading…and wrap it in an H2 tag.

8. Use Responsive Design

Google started penalizing mobile unfriendly sites in 2015. And with Mobile-first indexing now live, a mobile-optimized site is a now an absolute must. What’s the best way to optimize your site for mobile devices? Responsive Design.

9. Use Outbound Links

This is an easy, white hat SEO strategy to get more traffic.

Outbound links to related pages helps Google figure out your page’s topic. It also shows Google that your page is a hub of quality info.

10. Use Internal Links

Internal linking is SO money. Use 2-3 in every post.

11. Boost Site Speed

Google has stated on the record that page loading speed is an SEO ranking signal (and they recently made PageSpeed even MORE important). You can boost your site speed by using a CDN, compressing images, and switching to faster hosting.

Make sure your site doesn’t take more than 4 seconds to load: MunchWeb found that 75% of users wouldn’t re-visit a site that took longer than 4 seconds to load.

You can easily check your site’s loading speed using the excellent GTMetrix.com:

12. Sprinkle LSI Keywords

LSI keywords are synonyms that Google uses to determine a page’s relevancy (and possibly quality). Sprinkle them into every post.

13. Image Optimization

Make sure at least one image file name includes your target keyword (for example, on_page_SEO.png) and that your target keyword is part of your image Alt Text.

14. Use Social Sharing Buttons

Social signals may not play a direct role in ranking your site. But social shares generate more eyeballs on your content.

And the more eyeballs you get, the more likely someone is to link to you. So don’t be shy about placing social sharing buttons prominently on your site.

In fact, a study by BrightEdge found that prominent social sharing buttons can increase social sharing by 700%.

15. Post Long Content

The SEO adage “length is strength” was supported by our industry study which found that longer content tends to rank significantly higher on Google’s first page.Aim for at least 1900 words for every piece of content that you publish.

16. Boost Dwell Time

If someone hits their back button immediately after landing on a page, it tells Google in black-and-white: this is low quality page.

That’s why Google uses “dwell time” to size up your content’s quality. Increase your average dwell time by writing long, engaging content that keeps people reading.

BRIAN'S TAKE

Want to improve your dwell time (FAST)? Use the tactics from my SEO copywriting guide (especially bucket brigades):

Here are a few more important on-page SEO factors that I didn’t have room to include in the infographic:

Quality Content: I know that you’re sick and tired of hearing about “quality content”.

Even though search engines have no direct way of determining quality, they have plenty of indirect methods, such as:

• Repeat visitors
• Chrome bookmarks
• Time on site
• Dwell time
• Google searches for your brand

In other words, great content definitely won’t hurt you. So there’s no reason NOT to publish awesome stuff every single time.

Encourage Blog Comments: I’ve long suspected that sites with lots of high-quality blog comments get a slight edge in Google’s search results.

That’s why I wasn’t surprised when Google said that having a thriving community on your site can help “a lot” with rankings:

That’s why it’s smart to encourage people to comment on your blog posts.

Maximize Organic CTR: There’s no doubt in my mind that Google uses organic click-through-rate as a ranking signal.

And even if they don’t, you STILL want to optimize your Google listing for CTR.

(More clicks=more traffic)

This video will show you exactly how to do it:

User Intent: This is a big one.

Google RankBrain measures how searchers interact with your content.

(For example, RankBrain pays close attention to CTR and Dwell Time… two factors I talked about already in this guide).

The ultimate goal of RankBrain is to determine if users are satisfied with your content.

In other words, does your content match user intent? If not, it’s going to be VERY hard to rank (even if your page is keyword-optimized).

But if you create a page that makes users happy, Google is going to rocket you to the top of the SERPs.

For example, let’s say you want to rank for the keyword: “Paleo diet breakfast”. Do a Google search for that term and peruse the top 5 results:

What do you notice?

All of the results are lists of recipes, like this:

In other words, people searching for that keyword don’t want to learn why breakfast is important (or not important) on the Paleo diet. They don’t want to know the “5 elements of a Paleo breakfast”. They just want a big ol’ list of recipes.

So the better you can satisfy user intent, in general, the better you’ll rank.

Here’s How to Use These Techniques For Your Site

I made a free on-page SEO checklist for you that will help you put these strategies into action for your site.

It outlines — step-by-step — exactly how to use the techniques that I talked about in this post…including 2 strategies that I didn’t include in the infographic.

Here’s where you can download the checklist:

15 Must Know Off-Page SEO Techniques for 2020

Search Engine Optimization is one of the techniques used to improve traffic to a website by obtaining a high-rank placement in the Search Engine Results Page (SERP) such as Google, Bing, Yahoo and others. SEO has three important techniques to improve website position in SERP called Technical SEO, ON Page SEO and OFF Page SEO (Search Engine Optimization). 

Let’s us explore one by one now.

Technical SEO

This is one time work which we do in domain and hosting level. Like installing https for your domain, extending domain registration length, website overall loading time, robots.txt optimization, proper custom 404 error page etc.,

ON Page SEO (On-Page Search Engine Optimization):

It refers to all the things that we do within our website such as title, description, content, image, keyword stuffing, internal linking, etc. Overall the on-page technique means structuring or building your website to be search engine friendly.

Off Page SEO (Off-Page Search Engine Optimization):

Off-page SEO will help make your website popular on the internet, so you can get more visibility. With the on-page techniques we can get visibility in search engine. However off page SEO techniques will help improve your website position in SERP.

Top 15 off page SEO techniques for 2020.

1. Creating Shareable Content

Amazing content is always the KING in search engine optimization. Creating amazing and shareable content is a smart way to generating more and more natural backlinks to our website or blog. Research often and keep your content always fresh and updated.

2. Influence Outreach

If you have created any kind of content which is share worthy, then don’t hesitate to reach out influences in your industry. Tell them to check your blog and ask for link backs from their blog. Make sure you get the links from completely relevant domains.

3. Contribute as Guest Author

There are a number of good and quality blogs that are open for guest post from various authors. Write an amazing research piece and reach them with the content for guest post. Don’t focus on quantity of links but rather focus only on quality links. Also don’t keep posting multiple times on the same guest blog site.

 

 

4. Social Media Engagement

A major Off-page SEO technique is social media engagement. If you want to make your business, website or blog popular, engage with people on multiple social media platforms. Social media presence will help grow your business and also help you get more back links.

5. Social Bookmarking Sites

Social bookmarking sites are one of the best platforms to promote your website. When you bookmark your webpage or blog post on popular social bookmarking websites, you gain high traffic to your webpage or blog.

Popular and high PR Bookmarking Websites

S.No	Social bookmarking sites	DA	PA
1	https://www.reddit.com	90	90
2	https://stumbleupon.com	90	76
3	https://digg.com	93	81
4	https://slashdot.org	91	75
5	https://diigo.com	89	73
6	http://technorati.com/	87	75

6. Forum Submission

Participate in search forums which are related to your website and business and make a connection with that community. Reply to threads, answer people’s questions and give your suggestions and advice. Make use of “Do-Follow” forums.
List of high PR forums

S.No	Forum Submission Sites	DA	PA
1	https://www.flickr.com/help/forum/en-us/	92	72
2	https://www.addthis.com/forum	93	61
3	https://bbpress.org/forums/	62	54
4	https://www.careerbuilder.com	84	69
5	https://www.chronicle.com/forums	82	53

7. Blog Directory Submission

Directory Submission is constantly working to build quality back links. Choose an effective directory and select a proper category. It takes quite some time to deliver good results, but these results stand out over a longer time period.

Free directory submission list

S.No	Blog Directory Submission Sites	DA	PA
1	https://www.boingboing.net	89	73
2	http://technorati.com	87	75
3	https://www.blogadda.com	53	63
4	https://www.elecdir.com	37	49
5	http://www.a1webdirectory.org/	43	53

8. Article Submission

Submit your articles in a high PR article submission directory. You can also give links to your website. Make sure your content is unique and of high quality. Low quality content and content that has more keyword stuffing might get rejected. Choose the correct category and give a good title to your content.
Free Article Submission sites

S.No	Article Submission Sites	DA	PA
1	https://www.thefreelibrary.com/	76	65
2	http://www.magportal.com	44	52
3	https://ezinearticles.com	87	72
4	https://hubpages.com/	91	70
5	https://www.brighthub.com/	77	59

9. Question and Answer

One of the best ways you can get high traffic is from question and answer websites. Join high PR question and answer sites and search for questions related to your business, blog or website and give clear answers to these questions. Give a link to your website which will help in bringing you more visibility.

Question and Answer Websites

S.No	Question and Answer Sites	DA	PA
1	https://answers.yahoo.com/	92	50
2	https://answerbag.com/	65	51
3	https://www.quora.com/	93	76
4	https://www.blurtit.com/	63	58
5	https://www.ehow.com/	92	73

10. Video Submission

If you want to make your videos popular, head to popular video submission sites. Give a proper title, description, tags and reference links. It is one of the more popular ways to get quality back links because all video submission websites have high PR.

Video sharing sites

S.No	Video Submission Sites	DA	PA
1	https://www.youtube.com/	99	100
2	https://vimeo.com/	97	96
3	http://getmiro.com	66	60
4	https://vine.co/	90	71
5	https://www.hulu.com/	89	64
6	https://www.break.com/	83	62
7	https://www.metacafe.com	88	76
8	https://www.dailymotion.com/in	96	66

11. Image Submission

Share your photos on popular image submission websites. Before submitting your images please optimize them with the correct URL and title tag. Before submitting your images, check if they have a proper title, description and tags.

Image sharing sites

S.No	Image Submission Sites	DA	PA
1	https://www.flickr.com/	92	95
2	https://instagram.com/	93	100
3	https://picasa.google.com/	93	78
4	https://www.tumblr.com/	87	99
5	https://www.deviantart.com/	83	78
6	https://imgur.com/	92	82
7	https://www.mediafire.com/	95	79
8	https://www.shutterfly.com/	83	69
9	https://pinterest.com/	94	82

12. Infographics Submission

Make creative infographics. These days, infographics are getting popular on the internet. Submit your infographics on infographics submission websites and give reference links to your webpage or blog. The image sizes differ with different websites.

Infographics Submission Sites

S.No	Infographics Submission Sites	DA	PA
1	http://visual.ly/	78	69
2	https://www.reddit.com/r/Infographics	90	69
3	https://submitinfographics.com/	47	46
4	http://www.nerdgraph.com/	46	50
5	https://www.infographiclove.com/	29	46
6	https://www.infographicsarchive.com/	55	52

13. Document Sharing

Create attractive documents relating to your business or blog. The documents should have unique content and should be in either pdf or ppt formats. Submit these documents in the document sharing websites.

Document Sharing Sites

S.No	Document Sharing Websites	DA	PA
1	http://issuu.com/	94	82
2	https://www.slideshare.net/	95	85
3	https://www.scribd.com/	94	79
4	https://en.calameo.com/	92	63
5	https://www.box.com/	93	72

14. Web2.0 Submission

Above all, Web2.0 is just another technique where we can create sub domains in high domain authority website. For example medium.com, tumbler, blogger, wordpress etc.,
Best Tips for web2.0:

1. Keep sharing the great content
2. Update the site regularly
3. Build backlink for published article

15. Use Google My Business 

Google My Business is another Google product for free. Optimize this platform for best local SEO ranking. There are n number of places where you can smartly optimize the content and links and from that we can generate decent number of social traffic and brand awareness.
Best Tips for Google My Business

1. Have a proper description with 250 character.
2. Make sure your primary is available in the first paragraph along with your city name.
3. Regularly update the posts or gallery or products or offers.
4. Keep watching your reviews and reply them instantly.
5. Upload real photos under proper categories.

S.No	Social Networking Sites	DA	PA
1	https://www.twitter.com/	93	100
2	https://www.facebook.com/	95	100
3	https://www.linkedin.com/	97	84
4	https://www.pinterest.com/	94	82
5	https://www.instagram.com/	93	100